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Aug 22, 20246 min read
Elevate your professional services marketing strategy: Key industry benchmarks
Elevate your professional services marketing with key industry benchmarks. Learn how to refine strategies and achieve outstanding results.
Aug 9, 20245 min read
Optimizing your B2B marketing strategy: Key industry benchmarks
Discover the marketing benchmarks for optimizing your B2B marketing strategy with this helpful guide.
May 7, 20245 min read
Emily and Mikaela’s picks: Top marketing tools for maxing out productivity
Explore top marketing tools with Emily and Mikaela from Brilliant Marketing! Discover apps like Notion and Google Workspace to elevate your
Mar 22, 202410 min read
Marketing budget allocation: Best practices
A successful marketing plan with effective marketing strategies is vital in capturing the attention of your audience.
Jun 23, 20232 min read
The missing piece to your B2B sales + marketing strategy: Research
So you think you know your customers, but do you really? The only way to really find out is through research. And we aren’t talking about...
May 11, 20234 min read
Taking the PR plunge: How to know when it’s time to dive in
As a B2B company, it can be hard to decide which marketing strategies to invest in. Once you've established your website, developed an...
Aug 16, 20222 min read
Your guide to organizational storytelling: the brand story messaging framework
As companies change and transition, so does their story. The Brand Story Messaging Framework is a tool for CMOs and marketing managers.
Jun 17, 202212 min read
How much should you spend on marketing? A complete guide to marketing spend.
It’s no secret that marketing can play a huge role in growing a business. But at what cost? Learn about a conscious marketing spend.
Mar 30, 20223 min read
Agency vs. in-house marketing (and the third option you didn’t know you needed)
You’re a purpose-led brand reimagining the world. You have a big, powerful message to share—but how do you get it “out there”? A question...
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