Aug 19, 20213 minWhat are the 3 goals of marketing? Many clients come to us with the goal of getting new leads. Don’t get me wrong, this is an important goal. However, this can be...
Aug 13, 20213 minSix phases to a great marketing processMarketing is an iterative process. Why? Companies need a comprehensive and concrete marketing strategy in order to have a clear direction...
May 13, 20211 minPodcast: Epiphanies, Evolution, & Adventure with Brilliant MarketingIn April, Mikaela and I were on the Copy + Calm Podcast with our friend and team member, Caitlin McCoy. Take a listen as we discuss:...